Webinar: Unlock Campus-Wide Impact and Revenue Through Sustainable Sport
This webinar presents cutting-edge research, actionable tools, and strategic frameworks designed for campus sustainability professionals, university executives, and athletic leaders to boost impact and revenues for all sustainability-related programming campus-wide.
Recent stakeholder research data reveals broad, untapped support for developing refocused green sports assets. When amplified through the sports media lens, these assets serve as powerful vehicles by which to leverage related sustainability education, research, and service programming campus wide.
Participants will discover how to partner directly with athletic programs to align sports operations with broader institutional sustainability goals. Attendees will gain strategies to break down campus silos, amplify institutional assets, attract progressive research funding, and leverage contemporary student preferences to drive campus-wide revenues, reputation, and brand strength.
Examples will be presented that model the coordination and leveraging practices that underpin a communicable action plan to engages broader stakeholder groups and support. The role of sustainable operations, marketing, donor development, and community partnerships so vital to robust sustainability programming is a primary focal point of the discussion.
Presenters
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Dave Newport, Strategic Advisor, Blue Strike Environmental Dave Newport was Director of the University of Colorado Environmental Center for 18 years before retiring in 2024. Dave served two terms on AASHE’s Board of Directors as Secretary and Executive Team member. He also served two terms as Secretary of the Green Sports Alliance Board of Directors and Executive team. He is now a Strategic Advisor for Blue Strike Sports. |
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Imani Dorsey, Athletics Climate and Sustainability Coordinator, Duke University Imani Dorsey is the Athletics Climate and Sustainability Coordinator and Leads the Duke Athletics Climate Team (ACT) to drive climate action initiatives across student-athletes, coaches, and staff. She was a student-athlete at Duke University while earning a BA in Environmental Science. She went on to play professional football with the Utah Royals and NJ/NY Gotham FC. She is former member of the US Women’s National Team (USWNT), and a Founding Board Member of the Black Women’s Players Collective. |
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Jon Casper, Associate Department Head and Professor of Sport Management, North Carolina State University Jon Casper, Ph.D. He is an internationally recognized scholar and educator whose work bridges sport, health promotion, environmental sustainability, and community engagement. As a pioneer in examining the relationship between sport and the natural environment, he co-edited the first sustainability-related textbook in the sport management field, Sport Management and the Natural Environment, and is a founding member of the Sport Ecology Group. In his research, he collaborates with diverse partners ranging from UNEP and the Green Sports Alliance to PepsiCo, providing critical insights that advance both environmental stewardship and marketing strategy. |