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Webinar: Sustainability Engagement Tracking for STARS 3.0

August 21 @ 2:00 pm - 3:00 pm EDT

In anticipation of changes to Campus Engagement credits in STARS 3.0, Santa Clara University’s Center for Sustainability pivoted our methods of tracking participation in sustainability activities from “tallying attendance” to tracking who exactly was attending our events and Forge garden volunteering, leading to data that shows who are one-off engagers and who are top engagers. Since our pilot in the 2022-23 academic year, we have tracked 1,712 unique attendees with a breakdown of undergraduate students, graduate students, staff, faculty, alumni, and community members.

This session will provide an overview of the new 3.0 credit language for “Percentage of students that participate in sustainability activities” and “Percentage of employees that participate in sustainability activities” within the Campus Engagement category. The session will dive into SCU’s methodology for collecting data at sustainability programs, current data visualizations using Tableau, potential uses of the data, lessons learned from our two years of tracking, and next interactions with more refined demographic data.

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Veronica Johnson, Sustainability Program Manager – Academics and Engagement, Santa Clara University

As the Academics and Engagement Program Manager at Santa Clara University’s Center for Sustainability, Veronica Johnson works on building a culture of sustainability through collaborations with campus stakeholders. Veronica strives to equip students, faculty, and staff with the knowledge and skills to make a sustainable difference on campus and beyond.

Raechel Guevara, Data & Analytics Student Sustainability Coordinator, Santa Clara University

As the Data & Analytics Sustainability coordinator, Raechel creates data visualizations about campus engagement, transportation, waste data, and sustainability playbooks. She uses software programs such as Tableau and Airtable to achieve these visualizations. She strives to encourage fellow students to incorporate sustainable practices into their daily lives.

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