What is it?

The American College & University Presidents Climate Commitment (ACUPCC) is soliciting videos that demonstrate creative strategies for communicating the ACUPCC across your campus and beyond.

Five selected videos will be highlighted and screened at the 2nd biennial conference of the Association for the Advancement of Sustainability in Higher Education (AASHE) November 9-11th in Raleigh, NC. Videos will also be made publicly available on the AASHE and ACUPCC websites, providing exposure for institutional efforts and sharing creative strategies to build awareness. For general questions regarding the competition please email videocontest@aashe.org

Why?

It has been said that "communicationis to sustainability whatlocationis to real estate." So communicating goals and strategies with institutional and community stakeholders is a key component in achieving success. The ACUPCC Video Competition is a chance to share your institution's creative strategies for communicating the ACUPCC. If you have not yet developed a communication strategy, now is your opportunity!

Collective action requires collective participation, which cannot happen without communication. Here are some questions that may be fun to ask the members of your campus community in the video (while highlighting your creative means of communicating the ACUPCC):

• Are you aware that the president/chancellor has committed our institution to achieving 'climate neutrality'?
• Can you define 'climate neutrality'?
• What do you know about the American College & University Presidents Climate Commitment?
• Can you name the 6 greenhouse gases that are required to be measured in our greenhouse gas inventory?
• Can you name the president/chancellor?
• What is the coolest thing about the ACUPCC at our campus?

This competition provides:

• an opportunity to have fun and to be creative;

• the motivation to build collective awareness and action around the commitment;

• a way to show what's happening at your school in communicating the ACUPCC; and

• an opportunity for students and the campus community to be involved in building awareness of the initiative

Competition Guidelines

1. You must have FUN while creating your video, and demonstrate in it the final product. Climate action is not all about measuring greenhouse gases and crunching numbers - it can also be fun
2. Your video must not exceed 3 minutes in length!
3. Your team must consist of at least two members and should include students, faculty, administration, staff, or any combination thereof.
4. Your institution must be a signatory to the ACUPCC

Judging Criteria

Videos will be judged on the following criteria:

1. Strategy - how effective is your communication strategy and how far does it reach
2. Celebrates Success- highlights your institutions current efforts in complying with the ACUPCC
3. Humor - must be clean, fun and appropriate
4. The intangible - originality, creativity, and genuineness

Video Format Guidelines

· All videos must be formatted in 640 by 480 (standard aspect ratio)

·Finalists'videos must be submitted in AVI, MPEG-4, or Quicktime format

Video Submission Process

Please upload your video (3 minute maximum) to You Tube with the title“ACUPCC Video Competition: (name of your institution)”

Submit the You Tube link via email to videocontest@aashe.org - byOctober 1, 2008with the subject line:“ACUPCC Video Competition.”In the body of the email please provide your contact information including:

Institution

Your Name & Title

Team Members' Names & Titles

Phone of primary contact

Email of primary contact

Finalists will be notified by November 1, 2008, at which time they will be asked to submit their video file in AVI, MPEG-4, or Quicktime format for compilation and screening at the AASHE 2008 conference.

The top 5 videos will be screened at AASHE 2008 in Raleigh, North Carolina with each video being posted on the ACUPCC and AASHE websites.

*By submitting a video, you grant the ACUPCC permission to broadcast it publicly in any format, and use it any way in perpetuity.