How to successfully build a buzz and promote a 'Green Mentality' survey on my university campus.
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How can I best create a buzz and advertise my 'green' survey on campus?
I am interning with the Sustainability Office at Clark University and we've created a survey to assess attitudes about environmentalism. The idea is that once we know what people care and think about sustainability we can begin to help create a positive cultural and behavioral shift on campus.
In the meantime, I'd like to create a buzz surrounding the survey so that when it shows up in student inboxes they will be excited and invested in sharing their points of view on the matter. Has anyone worked on this kind of project that could share some insights or strategies?
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